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Every working woman can relate to the new Tanishq ad that destroys all types of sexist stereotypes in just 3 minutes.
‘Workplace sexism’. Two words that resonate with millions of working women across India. The everyday challenges that working women have to put up with is astounding. They are looked down upon for everything — promotions, pregnancies, working late, etc.
The new Tanishq ad is a breath of fresh air that challenges patriarchal notions of what a woman can do or cannot do. The ad documents the experiences of women from various stages of life — an intern who is struggling to prove herself amongst her seniors, a mother who is juggling hard to maintain a work-life balance and a pregnant woman who refuses to be sidelined due to her pregnancy.
The poem titled “Last thing on my mind” that runs in the background will resonate with anybody who is walking the fine line between work and personal life. Lyrics like “The catch that we shouldn’t have a screaming match“, or, “Or how just by telling a few dirty jokes, I become less of a woman and more of a bloke” and even for that matter, “We are not long term, is something they believe. Because soon we’ll get married and go on maternity leave!” will connect with women going through any phase of their life.
Lastly, the ad also documents how at some point or the other, most women are judged based on “how they sit and smirk. That if a girl looks good, She’s probably not good at her work.”
If you still haven’t seen this video, watch it here:
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UP Boards Topper Prachi Nigam was trolled on social media for her facial hair; our obsession with appearance is harsh on young minds.
Prachi Nigam’s photo has been doing the rounds on social media for the right reasons. Well, scratch that- I wish the above statement were true. This 15-year-old girl should ideally be revelling in her spectacular achievement of scoring a whopping 98.05% and topping her tenth-grade boards. But oddly enough, along with her marks, it’s something else that garners more attention – her facial hair.
While the trolls are driving themselves giddy by mocking this girl who hasn’t even completed her school yet, the ones who are taking her side are going one step ahead – they are sharing her photoshopped pictures, sans the facial hair, looking nothing less than a celebrity with captions saying – “Prachi Nigam, ten years later”.
Doctors have already diagnosed her with PCOD in their comments, based on photographic evidence. While we have names for people shamed for their weight – body shaming, for their skin colour- racism, for their age- age shaming, for being a female- sexism, this category of shaming where one faces criticism for their appearance has no name. With that, it also has zero shame attached to it.
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