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A digital marketing career is great for many reasons - including the fact that you can often work from home. Digital marketing career options to consider.
A digital marketing career is great for many reasons – including the fact that you can often work from home. Here are the digital marketing career options to consider.
‘Career’ is a very important word for today’s youth. Everyone is anxious to set up his or her future life well. However, in our society, in many cases, parents are against young women going out to work. Many women also drop their careers at a peak after marriage as their in-laws are not supportive. So in short, women often face issues when it comes to having a job. In many cases, they cannot continue their career with a new life. But it not mandatory that you cannot have a new start.
Digital Marketing is a very popular term today, where all you need is a laptop and Internet connection to take up digital promotion. You can execute your work at any time, even while the TV is on at home! You can also learn digital marketing at home via online classes. The best part is, you don’t have to go anywhere outside your home.
Digital marketing has lots of submodules:
Let’s take a look at what a Digital Marketing career includes.
It is a way of direct marketing to reach your consumers. You can connect with your audience with a personalized message to promote your services or products and raise brand awareness. In short email marketing is when a company sends commercial messages to a group or audience via electronic mail. The aim of email marketing is to convert the audience into customers. You can learn email marketing via online blogs and Youtube tutorials. So if you are good at writing and influencing your audience, then go for it.
Search Engine Marketing is the search, display and video advertisements based on Google Adwords. As we know, marketing is moving online. In this fast-paced life, everyone wants instant results. Search engine marketing is a process to purchase online ads on the search engine. Search Engine Marketing is also known as:
AdWords (Google AdWords) is an advertising service by Google for businesses wanting to display ads on Google and its advertising network.
Every business needs marketing to make people aware of its work. SEO is one of the best approaches for a business to raise the online visibility of a brand. It is a process to rank better your website on search engine result pages. It is all about user experience. If your users are happy with your website performance then Google will reward you. Every search engine has its own algorithms to filter quality websites. Google updates its algorithms from time to time. You must be updated with these algorithms. SEO is not a tricky process, but it always includes quality work. So if you are ready to face challenges, then start learning SEO today.
SMM is the best use of social media platforms to promote your products or services using social media. It is a process to enhance traffic or attention to your business and brand. It is a strategy to drive new and unique visitors to a website. SMM helps a business to get reviews from customers. These online comments are really very helpful for new visitors. Social media optimization is most common with Facebook, Twitter, LinkedIn, and YouTube. If you feel excited to connect with the audience then be ready for social media marketing.
Social media optimization is a technique to spread awareness about your brand, publication, company, art shop, and more. It includes video platforms like Youtube, social networking sites like Facebook, Twitter, as well as Social bookmarking sites like Stumble Upon, Reddit and much more. To build trust factor and authority these social media platforms are a backbone for any brand or business. Social media optimization is the optimization of your brand page and posts. You can also drive quality traffic via links on social media. So if you have the potential to connect effectively via social websites then why wait, begin now!
Web analytics is the process of analyzing the behavior of users on a website. It is also helpful to know how users are showing their interest in your web pages. These web analytics tools encourage the owner to create a CRM analysis. In short, these tools are used for tracking. The main use of analytics tools is to observe behavior on the basis of demographics, social media, goals, conversion, and more. It is used to determine which page is most likely to be seen by your users. This can help to improve the ratio of revenue to marketing costs. Google Analytics, Adobe Analytics, and Bing Analytics are the most popular analysis tools. So it is time to sharpen your analytic skills.
The best part of a digital marketing career is that you can do your work anywhere, whether in a metro, coffee shop, at home or on a beach as well. You don’t need to be clocked in at an office or to disturb your daily routine. You can execute your work as per your comfort. So if your family situation doesn’t allow you to go out to work, then it is the right time to use your laptop in a more efficient manner.
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First published here.
I am working with digital industry including SEO, SMO, and other Digital Marketing activities since 2012. I have a passion of Branding. During offline I enjoy to Boost up my Skills, Appreciating Music, Hangout with read more...
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People say that women are the greatest enemies of women. I vehemently disagree. It is the patriarchal mindset that makes women believe in the wrong ideology.
The entire world celebrates International Women’s Day on March 8, 2024. It should be a joyful day, but unfortunately, not all women are entitled to this privilege, as violence against women is at its peak. The experience of oppression pushes many women to choose freedom. As far as patriotism is concerned, feminism is not a cup of tea in this society.
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In some cases, women do not feel the need to make any decisions. They are taught to obey the patriarchal system, which makes them believe that they are right. In my family, I was never taught to make decisions on my own. It was always my parents who bought dresses and all that I needed.
14 years after her last feature film Dhobi Ghat, storyteller extraordinaire comes up with her new film, Laapataa Ladies, a must watch.
*Some spoilers alert*
Every religion around the world dictates terms to women. The onus is always on women to be ‘modest’ and cover their faces and bodies so men can’t be “tempted”, rather than on men to keep their eyes where they belong and behave like civilized beings. So much so that even rape has been excused on the grounds of women eating chowmein or ‘men will be men’. I think the best Hindi movie retort to this unwanted advice on ‘akeli ladki khuli tijori ki tarah hoti hai’ (an alone woman is like an open jewellery box) came from Geet in Jab We Met – Kya aap gyan dene ke paise lete hain kyonki chillar nahin hain mere paas.
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