Bhavna Toor found of Shenomics discusses the power of Personal Branding through Story Telling with Rituparna Ghosh, Founder of Your Story Bag.
A writer, editor and storyteller practicing all three forms of storytelling – written, visual and oral, Ghosh is a compulsive storyteller. Always sniffing for a good story to tell, Ghosh feels that her past life as a journalist and television producer taught her the power of good stories.
Personal Branding is no longer just a ‘nice to have’; it’s an essential exercise for all women who want to advance and thrive in their careers and businesses.
Personal Branding is about identifying and then communicating what makes you You; in other words, what makes you unique and relevant to your target audience, so that you can reach your career and/or business goals.
Personal branding is very powerful because it sends a clear, consistent message about who you are and what you have to offer. If you can understand and differentiate your personal story, and how it connects to your core values as well as that of your target audience, you can use this information to separate yourself from your competitors and really stand out.
In this Mentor Chat, Rituparna Ghosh helps us understand how storytelling, in particular, can be an effective tool for building your personal brand given the power of stories to inspire, instruct and help forge a deeper connection.
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Bhavna Toor is the founder of Shenomics.com - a mindful leadership training and coaching platform to help women live and lead from within. A passionate leadership, executive and transformational coach, Bhavna helps aspiring women from read more...
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Falling in love, marriage, a hidden secret, divorce. Despite all this, Vinita noticed her life was full of love that came in various unexpected shades!
“Aap jinke kareeb hotey hain, woh badey kush naseeb hotey hain…”
Just as Vinita was settling down into the cab seat, the driver put on music and the song started to play. It took her back immediately to that evening ten years ago, when Gautam had sung that very same song to her on the first evening they had met. She could remember every single detail of that evening so very clearly.
Neena Gupta shares her terrifying childhood experiences of being molested - like most assault survivors who often go to great measures to minimise these incidents by remaining silent, she was scared to tell her parents.
Neena Gupta shares her terrifying childhood experiences of being molested – like most assault survivors who often go to great measures to minimise these incidents by remaining silent, she was scared to tell her parents.
Trigger warning: This deals with child sexual abuse and may be triggering for survivors.
Personal Branding has become important today; are you up to date with the concept of the personal brand?
How amazing is it if a person is associated with a BRAND? In the context of products, we know well what a brand means to a company as well as to us. Any product or service to make itself relevant and likeable, needs a unique identity which is created through branding. In the same way, people like us to be identified as personalities, and are nowadays getting linked to or creating their own brand, what is known as ‘Personal Branding’.
It is easier to have a clear vision of our own domestic problems when seen through the lens of another's similar situation. A short story.
It is easier to have a clear vision of our own domestic problems when seen through the lens of another’s similar situation. A short story.
“Since the day I got married to you, my life has become a living hell. You are my bad luck. Can’t stand you anymore.”