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Founder of My FUNiture Story Medha Jalan, talks about the ups and downs of her entrepreneurial journey! Says, 'Plan before the plunge!'
Excerpts from an interview with Founder of My FUNiture Story Medha Jalan- a studio for designing and creating children’s furniture with the use of natural materials and a combination of traditional and modern construction techniques.
When did you start ‘My FUNinture Story’ and what was the intention?
It was in December 2015 that we launched My FUNiture story. The intention was to create high quality children’s furniture, also involving Indian artisans in the process of creation. Our vision was to fill the gap in the market of well designed, ergonomic, safe furniture for children in high quality materials.
‘My FUNiture Story’ studio
What was the biggest challenge you faced in starting the company?
Starting the company was not a challenge for me , reaching the right market, understanding the demands of the market have been the challenges for me.
What is the biggest mistake you made while starting your company in the initial few years?
In the initial years, I started the business thinking like an architect and designer in lieu of a business woman. My decisions were led more by design passion rather than market reading. That was the biggest mistake I made!
If there was one thing you could advice to a budding woman entrepreneur, what would it be?
Founder of My FUNiture Story Medha Jalan says, whenever you do start a venture of passion, spend some time crunching the numbers, understanding the market and demand. Plan before the plunge! That will help to navigate the journey a lot more smoothly. Else be prepared to work with grit and determination, and you will find a way then too!
(Women’s Web, in collaboration with HEN India, will present a series of interviews with women entrepreneurs on Mondays. ‘HEN- Her Entrepreneurial Network’ is a community of Indian Women Entrepreneurs, connected by a vision to inspire, inform and support each other.)
Sonia Chopra is Senior Editor, Women's Web and has over 15 years of writing and editing experience. read more...
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