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Apurva Purohit
CEO, Radiocity 91.1

Posted: February 7, 2015

While juggling multiple roles, don’t forget you are important too.  Make yourself a priority because no one else will with #KhayaalRakhna

Apurva Purohit is the CEO of Radio City 91.1FM, an IIM –B alumnus (Batch of 89) and has been managing media organizations for a large part of the 25 years she has spent in the corporate world.

Apurva’s experience ranges across partnering with private equity players in building superior organizations and creating valuable businesses, and handling media businesses and brands. Prior to her entry into radio she has been part of the television space where she worked with BCCL & Zee Telefilms. She has launched successful TV brands like Zoom, India’s first lifestyle channel and Lodestar, which is counted amongst the top 5 media agencies in the country today.

She was the first President of the AROI, the Industry body of the radio industry and is on the Sectoral Council for Innovation of the Ministry of Information and Broadcasting. She is an Independent Director on the boards of Mindtree Ltd, Meru Travel Solutions Ltd and Midday Infomedia.

She is a partner in Social Venture Partners India which is a coalition of influential leaders committed to helping solve complex social issues through personal philanthropy, advocacy, and capacity building. She is also on the advisory board of BizDivas Foundation as well part of the Board of Governors of MRUC, the apex media and advertising body working on research.

She is the author of the national best – selling book on successfully managing the merge between home and work, ‘Lady, You’re not a Man’ – the Adventures of a Woman at Work, published by Rupa Publications.

Apurva Purohit is a guest speaker at the Breaking Barriers To Business Growth Step Above event (Bangalore venue) and will be sharing her experience with building a business and crossing the hurdles to growth.

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