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Rashi Goel, Co-Founder of The Bright Side, one of the unique brands participating in the Women's Web New Year's giveaway shares her story
As part of the Women’s Web New Year’s Giveaway Hamper, 5 brands are giving away unique products – each with a story behind them. Rashi Goel, the co-founder of sign/accessory brand, The Bright Side, shares their story here.
The Bright Side is giving away funky car signs as part of the giveaway. To be one of the lucky 10 winners selected to receive the giveaway, you must be a registered user – go here!
The Bright Side has been set up with one primary product – ‘Vackys’. This is our very own trademarked name for vacuum suction cup based stickers for Cars as well as for Indoor surfaces like wardrobes, bathroom mirrors, shop windows, etc.
Our Mission is to be India’s largest range of traditional and contemporary ‘Baby on Board’ signs as well as newer variations of Novelty Car signs that would make for an interesting car accessory.
We manufacture these signs with the intent of tying up a wholesome retail network across the country in order to make our offering available to the entire nation. We also intend on bringing in a freshness of design, the kind not just India but the world hasn’t seen before.
The Bright Side was an idea waiting to be explored. It was brought to life when Shamir Khan (40) bored of playing corporate mule, decided to step into the role of creative horse and Rashi Goel believed in his idea and decided to jump on this bandwagon. The regular Baby on Board stickers in the Indian market were too plain and there was room for innovation and thus began the journey of The Bright Side.
Of Green Tambourines, Yellow Submarines and Shiny Happy People, The Bright Side is a company with a simple motto – To earn money! Just Kidding! We’re here to infuse Colour into your otherwise dull and drab lives full of Bhashan, Anshan and Corruption. In this world of Netas with their white kurta pyjamas, Babus with their grey Safari suits and Policewallahs with their Khaki Vardis, where is the Colour Yaar? Right here at The Bright Side. We love sharing a laugh, telling a good joke or making up a poor one – we’re here to make sure you smile looking at ANY of our products.
Our Vackys, made with a high quality heat and light resistant material printed with glossy non-fading ink, will adorn your car as well as look great on your refrigerators, wardrobes, restroom mirrors or doors, and on just about any flat surface.
Express yourself while driving around with our wonderfully colorful Vackys at just Rs. 179/-each.
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A feminist man sometimes seems like an oxymoron, but maybe there are some out there. How is it to be married to a feminist man?
How is it to be married to a feminist man?
This is a working list. Will keep adding to it.
Do you also have a feminist man at home? And if yes, what is it to be married to him? Do share.
"There is a story and a vision which makes us gravitate towards cinema. Even as we worked as assistants on ads, we realised that cinema was our true calling," say Gunpreet Kaur Mann and Deepali Singh Raseen.
The Railway Men. Mili. Cuttputli. The Diplomat. Bade Miyan Chote Miyan. And more…
Let me introduce to you the talented designer duo who have worked on these, and can be considered today’s upcoming costume designers for the screen. Gunpreet Kaur Mann and Deepali Singh.
Having studied at NIFT, Gunpreet Kaur Mann sent her portfolio out to several designers. Her first gig was as an assistant stylist with Manoshi and Rushi, who also happen to be a designer duo. She worked on an ad film starring Saif Ali Khan and eventually landed a full time job with designer Vikram Phadnis. Years of experience as assistant costume designer followed, which eventually led her to getting a break.
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