God of content: Hashtags?

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Hashtag is a tag used to reference content into appropriate categories. It cannot be emphasized enough, how hashtags help your content to:

1. get identified

2. be accessible

3. read by the right people.

A few benefits of using hashtags:

  1. It is a great personal branding tool
  2. Useful for marketing or promotions
  3. Easy to find content
  4. A greater level of engagement

Remember a hashtag if used in connection to branding, then:

  1. It has to be unique
  2. Distinct enough to create an identity
  3. Catchy to be trending
  4. Simple
  5. Relateable
  6. Conceptualizes the topic
  7. Resonate with your posts

A hashtag can be short or long. You can use a one or more hashtags on a post, combining generic and personalized hashtags. For example:

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#saaplyalert #saaply #startups #agri #india

#saaplyalert and #saaply are personalized hashtags of Search Access and Apply aka SAAply.

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In case you are using or planing to use hashtags that combines or includes the name of the product or company and it is either applied for or a registered trademark. Then do remember to add a disclaimer on the posts or newsletters stating that the Hashtag has a registered or applied-for trademark, this will prevent the dilution of the trademark.

To generate a non-infringing personalized hashtags one can take a few precautions:

  1. Stay focused: Create the hashtag (s) related to your own brand.

2. Run a search: Check if the word that you wish to use is available and not someone’s trademark.

Below is a list of free Hashtag generators and tools to generate generic hashtags:

  1. Quick tools by Picsart: a simple to use Hashtag generator which you could screen and use for your posts. Link: https://tools.picsart.com/
  2. Webmatrices App’s Linkedin Hashtag Generator is a free online tool to generate hashtags. It gives you the list within seconds. Link: https://apps.webmatrices.com/linkedin-hashtags
  3. If looking for country-specific hashtags, use Tucktools’ Linkedin Hashtag generator. Link: https://www.tucktools.com/linkedin-hashtag-generator

4. Inlytics is a searchable hashtag database and generator. Link: https://www.inlytics.io/tools/overview

5. LazyApply’s Linkedin Hashtags generator

Link: https://lazyapply.com/linkedin-hashtags-generator

6. Circleboom’s Linkedin Hashtags generator Link: https://circleboom.com/blog/best-linkedin-hashtag-generator/

7. TagsFinder Link: https://www.tagsfinder.com/en-us/?ref=buffer.com

For more tools read this article :https://www.linkedin.com/pulse/10-best-hashtag-generator-tools-2021-gaurav-sharma/

What tips do you have entrepreneurs and content creators? Share in comments!

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