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Senior marketing professional with over a decade of experience in leading teams across brand building, strategy and customer experience. A balanced mix of having worked with well established as well as start-up brands, small as well as large organizations and private as well as public sector promoters.
Launched brands and products through national & regional campaigns and activated over 5000 partner branches across 1000 cities in the country. Experience of collaborating with external partners and working tie-ups, building customized properties for brands. Won industry awards for creating unique customer experiences through various industry first initiatives.
At present I help companies with align their brand & marketing initiatives to achieve their business goals. A believer in challenging the ‘status quo’ which, is at the core of what great brands do.
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