Starting A New Business? 7 Key Points To Keep In Mind.
Is Hansika Motwani doing anything really bizarre? It is common practice for celebrities to sell exclusive rights to their wedding, new baby etc. to publications.
We heard about a rather unique proposition on social media recently – the monetisation of a wedding – by transforming it into a reality TV show. Now I will admit my first reaction to this was horrified disbelief.
Image source
Selling the rights to one’s wedding to a streaming platform to create what is bound to be an intrusive invasion of something that should be private – not a very savoury idea. However, if I take my personal judgement out of the equation, my next question would be, why the hell not? After all, haven’t series like Indian Matchmaking done the same thing in a way?
The most awaited teaser is out now! #HotstarSpecials #HansikasLoveShaadiDrama will be streaming on #Disneyplushotstar from February 10th@ihansika #SohaelKhaturiya #Uttam_Domale @nowme_datta @sajeed_a @Avinaash_Offi @ajaym7 #HansikaWedsSohael #Hansika pic.twitter.com/mJUovqk1EJ — Disney+ Hotstar Tamil (@disneyplusHSTam) January 30, 2023
The most awaited teaser is out now! #HotstarSpecials #HansikasLoveShaadiDrama will be streaming on #Disneyplushotstar from February 10th@ihansika #SohaelKhaturiya #Uttam_Domale @nowme_datta @sajeed_a @Avinaash_Offi @ajaym7 #HansikaWedsSohael #Hansika pic.twitter.com/mJUovqk1EJ
— Disney+ Hotstar Tamil (@disneyplusHSTam) January 30, 2023
Disclaimer – I have woefully inadequate knowledge of reality TV, because my eyes cross in incomprehension each time I try to sit through a single episode of Bigg Boss. That said, Hansika’s Love Shaadi Drama seems to have all the ingredients for a good reality TV show: the tears, drama, conflict, love, spectacle…I’m not too sure what else.
Pure cringe. These guys do anything for money . She married her best friend's husband… And the guy is a big businessman.. believe guys, it's true love.. — Lash (@Lash79568082) January 31, 2023
Pure cringe. These guys do anything for money . She married her best friend's husband… And the guy is a big businessman.. believe guys, it's true love..
— Lash (@Lash79568082) January 31, 2023
Pure cringe. These guys do anything for money, says this tweet.
This is a common reaction from the content-consuming mango people. The very people who will perhaps avidly watch the series disapprove of the ‘money-grubbing’ ways of ‘these celebrities’.
It is common practice for celebrities to sell exclusive rights to their wedding, new baby etc. to publications. This only caters to the insatiable demand for any scrap of celebrity news after all. If a celebrity chooses to monetise this, should we really be sitting in judgement?
There is a great deal of disapproval from people who believe that a marriage should be a private affair – but we have to ask ourselves, is it? Marriages in India claim to be between two families, not two people, in the event everyone in both extended families seems to have their two bits to say about the proceedings.
This show seems to take it all a step – or several steps further. That’s just geography, as Julia Roberts memorably said in Pretty Woman.
Friend oda husband attaya potadhuku marriage special show vera oru kedu — valar morghulis (@this_is__shiva) January 30, 2023
Friend oda husband attaya potadhuku marriage special show vera oru kedu
— valar morghulis (@this_is__shiva) January 30, 2023
I don’t speak the language, but I do get the gist of this here tweet. There is judgement about the rather unseemly personal gossip that was bandied around about Motwani and her new husband.
https://twitter.com/krsna_blue/status/1620363298263924736
There is some history there. There was a best friend and there was an extramarital affair according to the gossip mills. Perhaps there was, and if so a woman was wronged. In my limited understanding, if this involved consenting adults, I am no one to disapprove, even though the injured party may have all my sympathy.
Motwani is predominantly a Tamil and Telugu movie star. As such the series will be available in English, Hindi and presumably in other languages.
Now some may question the characterisation of this story as one of ‘True Love’. Others may disapprove of the monetisation of something like a wedding and yet others will judge everyone involved based on the gossip.
But let’s take a moment to assess this dispassionately and objectively.
This is a very successful woman (Forbes named her in a celebrity list). Her every move is examined, analysed, judged and pontificated upon. She couldn’t have a private wedding if she tried. If she decided to let it all hang out – and make some money in the process, why should anyone mind?
Me, I wouldn’t watch the series if I was dying of boredom, but that’s just me. However, if Hansika Motwani doesn’t mind the cameras, and if there’s an audience out there for Hansika’s Love Shaadi Drama, I would say it’s a sound business decision.
A former lawyer, now freelance writer, fauji wife, mother, singer, knitter and lover of my own cooking, I have altogether too many opinions and too few convictions. The more I learn the more I am read more...
Women's Web is an open platform that publishes a diversity of views, individual posts do not necessarily represent the platform's views and opinions at all times.
Stay updated with our Weekly Newsletter or Daily Summary - or both!
If a woman insists on her prospective groom earning enough to keep her comfortable, she is not being “lazy”. She is just being practical, just like men!
When an actress described women as “lazy” because they choose not to have careers and insist on only considering prospective grooms who earn a lot, many jumped to her defence.
Many men (and women) shared stories about how “choosy” women have now become.
One wrote in a now-deleted post that when they were looking for a bride for her brother, the eligible women all laid down impossible conditions – they wanted the groom to be not more than 3 years older than them, to earn at least 50k per month, and to agree to live in an independent flat.
Most of my women clients are caregivers—as mothers, wives and daughters. And so, they tend to feel guilty about their ambitions. Belief in themselves is hard to come by.
* All names mentioned in the article have been changed to respect client confidentiality.
“I don’t want to take a pay cut and accept the offer, but everyone around me is advising me to take up what comes my way,” Tanya* told me over the phone while I was returning home from the New Delhi World Book Fair. “Should I take it up?” She summed up her dilemma and paused.
I have been coaching Tanya for the past three months. She wants to change her industry, and we have been working together on a career transition roadmap.
Please enter your email address