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The latest ad by Amul, clearly reinforces the gender stereotypes so may of us are fighting to do away with. What a terrible letdown.
The latest ad by Amul clearly reinforces the gender stereotypes so may of us are fighting to do away with. What a terrible letdown.
When so many of us are trying to push the gender stereotypes away, here is what Amul does.
It shows how it is not okay for a boy to play with dolls, whereas it is okay for a girl to play cricket.
With this advertisement Amul clearly reinforces the gender stereotypes that pink is for girls’ and blue for boys. It’s a letdown for all of us.
Have a look. Leave your comments in the comment box below.
Proud Indian. Senior Writer at Women's Web. Columnist. Book Reviewer. Street Theatre - Aatish. Dreamer. Workaholic. read more...
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If her MIL had accepted her with some affection, wouldn't they have built a mutually happier relationship by now?
The incident took place ten years ago.
Smita could visit her mother only in summers when her daughter had school holidays. Her daughter also enjoyed meeting her Nani, and both of them had done their reservations for a week. A month before their visit, her husband told her, “My mom is coming for 4-5 months!”
Smita shuddered. She knew the repercussions. She would have to hear sarcastic comments from her mother-in-law for visiting her mother. She may make these comments directly only a bit, but her servants would be flooded with the words, “How horrible she is! She leaves me and goes!”
Maybe Animal is going to make Ranbir the superstar he yearns to be, but is this the kind of legacy his grandfather and granduncles would wish for?
I have no intention of watching Animal. I have heard it’s acting like a small baby screaming and yelling for attention. However, I read some interesting reviews which gave away the original, brilliant and awe-inspiring plot (was that sarcastic enough?), and I don’t really need to go watch it to have an informed opinion.
A little boy craves for his father’s love but doesn’t get it so uses it as an excuse to kill a whole bunch of people when he grows up. Poor paapa (baby) what else could he do?
I was wondering; if any woman director gets inspired by this movie and replicates this with a female protagonist, what would happen?. Oh wait, that’s the story of so many women in this world. Forget about not giving them love, you have fathers who try to kill their daughters or sell them off or do other equally despicable things.
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