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Advertising can be important platforms to send out meaningful messages to our society. The new Tanishq jewellery ad is one such that celebrates female friendships.
Advertisements can be important platforms to send across meaningful messages to our society. The Tanishq jewellery advert is one such advert, depicting female friendship.
The new Tanishq jewellery ad featuring Deepika Padukone is refreshing. It has depicted something new in the advertising world. Rarely have I seen an advertisement depicting friendship or a close bond between two females, especially where one is successful. This advertisement does exacty that.
Jealousy is something that gets everything out of control. When comparisons arise in the friendship, that’s when problems arise. Once we realize that each one has a different path and stop competing with our friend then we can accept the fact, that in fact, we are our own perfect person.
Celebrating your friend’s success is a good way out of messy emotions. Make a pact with your friend and celebrate each other’s wins. Our friend’s success is a chance for us to learn and grow. Be her biggest fan and there will be no room for jealousy. On the other hand the more successful person can be supportive of her friend. One should realize that when you reach the pinnacle, it can get lonely and a friend is always welcome.
I’m sure you will enjoy this video, celebrating female friendship, a rarity in advertising.
Image Source: Youtube
Diana has worked as an Editor/Writer and Content Manager for various digital platforms and hopes that each word written in this space supports, motivates and inspires her readers in India or across seas. Besides read more...
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People say that women are the greatest enemies of women. I vehemently disagree. It is the patriarchal mindset that makes women believe in the wrong ideology.
The entire world celebrates International Women’s Day on March 8, 2024. It should be a joyful day, but unfortunately, not all women are entitled to this privilege, as violence against women is at its peak. The experience of oppression pushes many women to choose freedom. As far as patriotism is concerned, feminism is not a cup of tea in this society.
What happens when a woman decides to stand up for herself? Does this world easily accept the decisions of women in this society? What inspires them to be free of the clutches of the oppression that women have faced for ages? Most of the time, women do not get the chance to decide for themselves. Their lives are always at the mercy of someone, which can be their parents, siblings, husband, or children.
In some cases, women do not feel the need to make any decisions. They are taught to obey the patriarchal system, which makes them believe that they are right. In my family, I was never taught to make decisions on my own. It was always my parents who bought dresses and all that I needed.
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Trigger Warning: This deals with domestic violence, suicide, and violence against women, and may be triggering to survivors.
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