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A London based company has finally found a way to tackle the gender pay gap problem. This news comes as a ray of hope for women, struggling to get equal wages for equal work. Watch this video.
Brainlabs, a marketing agency based in London, has voted to eliminate the overall gender pay gap by increasing women’s pay by 8.6%. They are calling it as the Pay Gap Tax. All the female employees working in the company, regardless of performance or position will reap the benefits of this.
Sophie Newton, Director of Brainslab, took this apposite measure to solve the deeper issues that are at the heart of gender equality and diversity in the workplace. Since none of the male employees have protested against this measure, the director assumed that they would not find it unfair.
The gender pay problem finds its genesis in the sexist mindsets that employers carry. They often assume women to be less intellectual than men. Therefore, they doubt a woman’s expertise in performing a task and in return, pay her less. Some, on the other hand, assume women to be less productive during those few days of the month when she menstruates, or penalise women for taking a break for maternity or motherhood.
The reasons cited are strategic ways entrenched in patriarchy, to thwart women from getting their due. Brainlabs, on the other hand, deserves a lot of appreciation for pioneering the movement for helping women get their due.
Other established companies must take a leaf out of their book and devise innovative methods to stamp out the traces of gender inequality at work.
Image Source – Shutterstock
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People say that women are the greatest enemies of women. I vehemently disagree. It is the patriarchal mindset that makes women believe in the wrong ideology.
The entire world celebrates International Women’s Day on March 8, 2024. It should be a joyful day, but unfortunately, not all women are entitled to this privilege, as violence against women is at its peak. The experience of oppression pushes many women to choose freedom. As far as patriotism is concerned, feminism is not a cup of tea in this society.
What happens when a woman decides to stand up for herself? Does this world easily accept the decisions of women in this society? What inspires them to be free of the clutches of the oppression that women have faced for ages? Most of the time, women do not get the chance to decide for themselves. Their lives are always at the mercy of someone, which can be their parents, siblings, husband, or children.
In some cases, women do not feel the need to make any decisions. They are taught to obey the patriarchal system, which makes them believe that they are right. In my family, I was never taught to make decisions on my own. It was always my parents who bought dresses and all that I needed.
14 years after her last feature film Dhobi Ghat, storyteller extraordinaire comes up with her new film, Laapataa Ladies, a must watch.
*Some spoilers alert*
Every religion around the world dictates terms to women. The onus is always on women to be ‘modest’ and cover their faces and bodies so men can’t be “tempted”, rather than on men to keep their eyes where they belong and behave like civilized beings. So much so that even rape has been excused on the grounds of women eating chowmein or ‘men will be men’. I think the best Hindi movie retort to this unwanted advice on ‘akeli ladki khuli tijori ki tarah hoti hai’ (an alone woman is like an open jewellery box) came from Geet in Jab We Met – Kya aap gyan dene ke paise lete hain kyonki chillar nahin hain mere paas.
The premise of Laapataa Ladies is beautifully simple – two brides clad in the ghunghat that covers their identity get mixed up on a train. Within this Russian Doll, you get a comedy of errors, a story of getting lost, a commentary on patriarchy’s attitude towards women, a mystery, and a tale of finding oneself, all in one. Done with a mostly light touch that has you laughing and nodding along.
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